I don’t know about you, but, when I first started, I signed up for EVERY SINGLE MAILING LIST I could find. I mean why not? They were all promising to show me how to become successful. Well, after a while, I started to realize, ALL MAILING LISTS ARE NOT CREATED EQUAL!
Some of them do nothing more than try to sell me stuff constantly, everyday, multiple times a day. I hate those. I like the ones that actually try to help me in my business, that ask me questions about what I want to learn, you know, make it more personal.
Yeah, they still promote products to me, but that’s not the only time I hear from them. Using mailing lists, is all about relationship building, and making sure your readers can trust you. Which will never happen if all you do is sell, push, sell, beg!
Remember to treat your readers with respect, offer them something worth having, and they will be with you for years to come.
If you enjoyed this post, make sure you subscribe to my RSS feed!
April 26th, 2008 at 2:57 pm
Nice writing style. Looking forward to reading more from you.
Chris Moran
Reply
April 26th, 2008 at 5:30 pm
Thanks for the compliment Chris! Let me know if there is anything you would like to read more about.
thanks
Reply
September 10th, 2008 at 11:29 pm
Very nice post. I never did understand mailing lists but I do know they can be very useful if used correctly.
Checkout Mekas last blog post..Earning Money Online: Factors To Consider
Reply
Normal Joe (2055 comments) Reply:
September 11th, 2008 at 7:41 am
Yeah, it’s a good way to build your business. If you do it write, it’s like writing your own checks, but…the key is to actually build up true relationships because people will see through the fake stuff.
Reply
November 7th, 2009 at 8:48 pm
Hi Joe,
Great post, I think you hit it right on the nail head with building relationships. If you don’t develop a relationship with your mailing list, those people on your list are not going to trust you, because trust is something you have to earn. You have to have a relationship in order to build that trust. With trust comes sales.
Reply
Normal Joe (2055 comments) Reply:
November 23rd, 2009 at 5:51 pm
Yeah man… you gotta do it, otherwise you’ll not build a long term biz
Reply