secret marketing strategy 13 exposed
By Normal Joe | May 27, 2008
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Hey there, I’m back again to take a look at another marketing “secret”. I hope you all had a good holiday weekend.
Today’s “secret” is:
13. The “This is Very Important” Strategy
The “this letter may be more important than breathing right now…” strategy implies that if they don’t read your sales letter, it could have an adverse affect on their life. Most people won’t want to leave your web site without least scanning over your letter. This sense of urgency may be enough to convince them to purchase.
Joe says:
Sometimes I just laugh when I see these, I mean “THIS COULD BE THE MOST IMPORTANT LETTER YOU EVER READ” yeah, okay….if I don’t read your letter I may as well give up my right to life because it is THAT important. I understand the scarcity tactics and all, but can’t we get past this? I think most people can see through the BS and get turned off by these types of methods. But hey, I could be wrong…what do you think?
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Topics: Marketing Secrets |
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